Charlotte-based Bank of America plans to replace its longtime rewards program with a new loyalty platform designed to reach ...

Feb 18 (Reuters) - Bank of America plans to launch a new loyalty program that will extend rewards to a wider range of ...

The bank’s new program will offer rewards to personal checking account clients regardless of their balance, making 30 million ...

Subway has already made some changes to its rewards program, and customers are not happy. Here's what they have to say.

The Charlottesville, Virginia-based petroleum distributor and convenience-store operator will offer fuel discounts at 10 of its c-stores, called The Market, to members of its TigerWash unlimited car ...

Canadian Tire is touting the success of its loyalty programs and partnerships for its blowout earnings results as ...

A new loyalty program, BofA Rewards, launches May 27 and will be open to all personal account holders without a minimum balance requirement. The program introduces new tiers and benefits, expanding ...

Digital travel platform Agoda, through its strategic partnerships arm Rocket Travel by Agoda, has teamed up with China Airlines, a Taiwan-based carrier, to launch a new hotel booking platform. The new ...

Loyalty programs require members to make purchases to earn rewards and are designed to increase visitor frequency. Whether it's a local car wash that gives you a free wash after your fifth visit, or a ...

Learn how AI-driven personalization transforms customer loyalty. Explore predictive modeling and data strategies for ...

They expect more now: More value, more simplicity, more convenience, more excitement. They want loyalty programs to actually elevate their day-to-day lives and help them save while also being fun, ...

Richmond shoppers can earn rewards for shopping at local small businesses through a new pilot program.