Projection mapping can be an impressive, high-impact advertising technique. By turning common objects like buildings and stages into interactive displays, consumers can be immersed in an ad, which ...

One of the most glamorous technologies that is currently gaining steam in the commercial A/V industry is projection mapping. Bringing this advanced technology down to an affordable, mass-market level, ...

Video mapping, 3D projection mapping, whatever you want to call it, the art form opens up new possibilities for video professionals. For video professionals, it’s easy to get locked into to a set ...

Projection mapping is pretty magical; done well, it’s absolutely miraculous when the facade of a building starts popping out abstract geometric objects, or crumbles in front of our very eyes. “Dynamic ...

If you’ve ever seen an example of projection mapping or video mapping before, prepare to have your mind blown by the latest advancement in this technology. For those out of the loop, it refers to ...

From October 6 through 8, Montréal will host a festival dedicated to video mapping. With the support of numerous internationally acclaimed creative studios from Montréal, the first edition of MAPP_MTL ...

The human torso. Yes, it’s home to our hearts and our lungs and other useful goopy bits, but now, thanks to some technological innovations in projection mapping, it works great as a screen too. Or at ...

Production companies Mindconsole and ProVideo released a video this week showcasing their new projection mapping technique using the Tesla Model S as a model. The result is pretty cool. They say the ...