Add Yahoo as a preferred source to see more of our stories on Google. A recent take on the ASMR trend racked up more than 2.5 million views on YouTube and spawned countless parody videos in the past ...
ASMR is described as a tingling sensation experienced in the head and neck that is triggered by certain sounds. The campaign, conceptualised by The Loft, Publicis Conseil, features ASMR Zeitgeist ...