Apple has unveiled its Spring 2026 accessory collection for iPhone and Apple Watch, featuring fresh new colors and designs. The Apple Watch Sport Band and Sport Loop now come in new seasonal shades, ...

Don't ditch your Apple Watch Ultra 2 for the Ultra 3. Photo: Apple/Rajesh Pandey/CultOfMac Compare the Apple Watch Ultra 3 vs. the Ultra 2, and you will see that the new model looks quite similar to ...

Apple today announced Apple Watch Ultra 3, featuring satellite connectivity, 5G cellular, and the largest ever display. The new watch starts at $799 and can be pre-ordered today, with shipping ...

Apple's latest ad spot collection urges people to "Quit Quitting," by showing Apple Watch users running away from furniture. With the start of 2026 on the horizon, many people take the opportunity to ...

Over the last few years, picking out a new Apple Watch was pretty straightforward. The Apple Watch Series models would get most of the newest features, the Ultra model had a chunkier, rugged design ...

The Apple Watch SE 3 is an outstanding smartwatch—and continues the line's legacy as the best choice for most first-time smartwatch buyers with an iPhone. By equipping it with the S10 chip, Apple has ...

Apple Watch heart rate tracking now rivals medical-grade devices when settings and calibration are optimized. Using advanced optical sensors with green LEDs, Series 4 and newer models continuously ...

The highly anticipated Apple Watch Ultra 4, set for release in September 2026, is generating significant buzz in the wearable technology market. Reports suggest that this iteration will feature a ...

Apple revamped its entire Apple Watch line, but some models got more improvements than other. We look at all the details. Jeff Carlson writes about mobile technology for CNET. He is also the author of ...